ABSTRACT

Alternative ................................................................................................ 310 9.4.2 SC Network Design ............................................................................................... 312

9.4.2.1 Identifying the Specications of the New SC with Product Options ...................................................................................... 312 9.4.2.2 Dening SC Network Alternatives ...................................................... 312 9.4.2.3 Combining Process Design Alternatives and SC Network 

Alternatives .............................................................................................. 313

For a forestry company to improve its business model in the current market situation, it not only should diversify its revenue, but also must change its current manufacturing culture, in which the management focus is on capacity management and the protability of the entire supply chain (SC) is generally ignored.