ABSTRACT

At the beginning of 2016, “Diba Expedition to Facebook” event created shock waves to public opinion about the shape and strength of China’s so-called Internet nationalism. This nationalist dynamic also spread to various news events like “the South China Sea issue”, the “Zhao Wei incident”, the “Horton event”, “THAAD dispute”, and so on. The occurrence of Internet nationalism was basically concurrent with the early adoption of the Internet in China. The commercial strategies of Internet fandom construction are to actively promote group identification. The cultural industry benefits from conspicuous and wasteful consumption for idols by fans through deep emotional mobilization. The interaction between entertainment and politics has something to do with transnational fandom itself, but is also closely connected to the mediatization of global politics. The events in the chapter explain how commercial entertainment and politics interact and mutually construct the world of the Internet. Gaming itself has a strong feature of competition and the production of collective identity.