ABSTRACT

Print information books have to compete with electronic and multimedia texts, with the internet and with all the other activities, hobbies and interests of children. There have been a number of studies and analyses which point to the positive effects moving image media can have on children’s developing literacy. Naima Brown carried out research on the viewing experiences of young children and notes how actively they respond to their favourite television programmes, often dancing, singing and talking about the events and characters. The main publishers of non-fiction for children acknowledge that books must be pleasing in both design and.