ABSTRACT

Newspaper articles from the Bradford Telegraph & Argus, 17 February 1986. https://s3-euw1-ap-pe-df-pch-content-public-p.s3.eu-west-1.amazonaws.com/9781315794341/632b5dc4-d1e6-4b85-a90a-2e82041b9be4/content/fig13_1_B.tif" xmlns:xlink="https://www.w3.org/1999/xlink"/> One of the most common purposes community and voluntary organizations have in using the media is to recruit volunteers. The above two stories appeared on the same page of the Bradford Telegraph & Argus on 17 February 1986. Anyone reading that paper and interested in doing something more fulfilling with their time would be offered information on two opportunities. But which sounds the more attractive?