ABSTRACT

Vernaculars of communication became equally functional in popular and academic settings as a direct consequence of varietal book-types which helped speakers and writers achieve results whatever the social and cultural conditions. With respect to the Y-coordinate of vernacular levels, Noah Webster’s An American Selection commenced service as a school reader in the upper primary grades by giving guidance in basic oral presentation. With specific focus on the oral vernacular, Martin Medhurst reworked the Ehninger-Howell themes to account for the revolution of theory and practice that produced the discipline of communication. Throughout the 1800s, simply finishing William McGuffey’s fourth reader represented a noteworthy educational capstone in a time when most students assimilated vernaculars from spellers, grammars, and Burgh-type rhetorical readers. Carolyn R. Miller’s research on how accessible preaching during the Great Awakening precipitated a reading public represents an integrated culture-sensitive explanation of vernaculars taking material shape in text-standardized curricula, practices, and metrics.