chapter  12
12 Pages

Logos & Motion Designing Still and Animated Logos for Video

Starting Points Work with a vector logo if possible. Its mathematically defined points allow it to be scaled infinitely without distortion. Pixel based bitmap images look terrible when scaled too high. Photoshop will create and edit vector shapes with some limitations, but even a tiny vector logo can be rescaled to large sizes without losing quality using the Open command’s Rasterize options dialog. Even better, if using File>Place under CS2, you’ll retain the vector data for future transformations.