chapter  2
30 Pages

Working One-on-One with Americans

Americans? What should you emphasize in your first sales presentation?

What can you expect after four hours of tennis with your Texan colleague?

Since the end of World War II, America has played an important and influential role in the development of the global economic system. Not only has it worked with the United Nations and other organizations to promote the worldwide spread of capitalism, when necessary, it has also used its military clout to further the causes America supports.