This chapter explores the range of techniques in order to enhance the creative impact of a person's architectural images. This can be achieved in a diversity of ways, ranging from the use of simple camera movements for creative composition to the use of specialist films, cameras or lenses for special effects. Contrary to the golden guiding principle in architectural photography for perfectly parallel verticals, there are occasions when the deliberate convergence of verticals successfully boosts the dynamic impact of a shot. To do it deliberately, it must be extreme, with the camera at a sharp angle in order to maximize the angles of the diagonals. A second way of creating impact in an image is by converting both the vertical and horizontal lines of a building into diagonal ones by tilting the camera at an angle on its side. The effect is exciting, though somewhat disorientating as we do not expect to see buildings on anything other than level ground.