ABSTRACT
Many small business owners do not fully understand the concept and benefits of add-on sales. Add-on sales have increased many businesses’ income by as much as 30, 50, or even 75 percent, with some businesses even doubling or tripling their income. The idea of add-on sales may present an ethical dilemma if not handled appropriately. A concept video is similar to the love story video, but without the interviews. This type of video montage involves developing a concept, theme, or script of sorts to create a unique type of music video. The author recommend planning out the types of shots and what sort of theme you want the video to have. It’s a good idea to choose the music you’re going to use prior to shooting any video. This is another option that will sell itself when you show it to prospective clients.
