chapter  1
4 Pages

The Changing Role of Corporate Media . . . . . . . . . . . . . . . . . . . . . . . . . . USES OF MEDIA IN THE

In the 1940s and 1950s, training films helped educate our armed forces-and they still do today. In the 1950s and 1960s, they became part of our classroom experience. Ever heard of the title “audiovisual specialist?” This person rolled the 16-millimeter projector into the classroom, threaded the reels, set up the screen, and ran the show for the teacher.