ABSTRACT

A Drucker management classic, first published in 1990, which breaks down any narrow definition of management and is aimed specifically at decision-makers and managers working in non-profit making and charitable organizations to help them apply the principles of good management to their sector.

Drawing from the American experience, Drucker poignantly illustrates his discussion of management by quoting his in-depth interviews with top executives from non-profit making organizations. The issues of mission, performance, people and relationships, leadership and developing managers are eloquently discussed and Drucker provides Action Implications throughout the book which are of practical importance to the reader.

part One|1 pages

The Mission Comes First

chapter 1|4 pages

The Commitment

chapter 2|14 pages

Leadership Is a Foul-Weather Job

chapter 3|6 pages

Setting New Goals

Interview with Frances Hesselbein *

chapter 4|6 pages

What the Leader Owes

Interview with Max De Pree *

chapter 5|4 pages

Summary: The Action Implications

part Two|1 pages

From Mission to Performance

chapter 1|5 pages

Converting Good Intentions into Results

chapter 2|10 pages

Winning Strategies

chapter 3|9 pages

Defining the Market

Interview with Philip Kotler *

chapter 4|10 pages

Building the Donor Constituency

Interview with Dudley Hafner *

chapter 5|4 pages

Summary: The Action Implications

part Three|1 pages

Managing for Performance

chapter 2|6 pages

Don't's and Do's — The Basic Rules

chapter 3|7 pages

The Effective Decision

chapter 4|6 pages

How to Make the Schools Accountable

Interview with Albert Shanker *

chapter 5|3 pages

Summary: The Action Implications

part Four|36 pages

People and Relationships

chapter 1|9 pages

People Decisions

chapter 2|4 pages

The Key Relationships

chapter 3|7 pages

From Volunteers to Unpaid Staff

Interview with Father Leo Bartel *

chapter 4|7 pages

The Effective Board

Interview with Dr David Hubbard *

chapter 5|4 pages

Summary: The Action Implications

part Five|29 pages

Developing Yourself

chapter 1|4 pages

You Are Responsible

chapter 2|6 pages

What Do You Want to Be Remembered for?

chapter 3|5 pages

Non-Profits: The Second Career

Interview with Robert Buford *

chapter 4|8 pages

The Woman Executive in the Non-Profit Institution

Interview with Roxanne Spitzer-Lehmann *

chapter 5|3 pages

Summary: The Action Implications