chapter  6
An Overview of Data Collection: Approaches, Methods, and Techniques
Pages 16

Virtually every management research project will involve the collection of data in some form or other, as this will be necessary in order to undertake the project. Once the research or consultancy topic has been selected and the terms of reference agreed through the brief, then, the research plan will encompass the approaches to, methods of, and specifi c techniques to be utilized for data collection.