Rights selling: a range of methods
Many trade publishing houses produce a single catalogue, either annually or (more commonly) twice yearly to cover new titles to be published during the spring and autumn (fall) seasons; some may also include a brief listing of backlist titles. Publishing groups with a variety of imprints, each with a distinct market identity, may produce individual catalogues for each imprint. Publishers of trade titles, particularly those which are highly illustrated, are likely to produce full-colour catalogues. Educational and academic publishers may produce a large range of individual subject catalogues annually containing both their backlist and front list titles; some may produce seasonal catalogues as well. Many academic catalogues are produced in black and white. Some rights departments may choose to produce selective rights guides featuring key new titles, perhaps produced for individual book fairs or seasonally.