Breadcrumbs Section. Click here to navigate to respective pages.
Chapter
Chapter
Strategic Planning as a Prerequisite to Strategic Marketing Action in Libraries and Information Agencies
DOI link for Strategic Planning as a Prerequisite to Strategic Marketing Action in Libraries and Information Agencies
Strategic Planning as a Prerequisite to Strategic Marketing Action in Libraries and Information Agencies
BookStrategic Marketing in Library and Information Science
Click here to navigate to parent product.
Edition 1st Edition
First Published 2002
Imprint Routledge
Pages 27
eBook ISBN 9780203049914