ABSTRACT
In order to build and maintain a values-driven organization, you will need to know how to initiate and drive change: Not change as a project but change as an ongoing process. You will have to learn how to manage the values of your organization in the same way you manage the company’s accounts: By taking regular frequent measurements of key performance indicators, and making adjustments based on the results. The main difference will be that the changes you make will be cultural changes rather than operational changes: Changes that increase employee engagement by reducing cultural entropy, and increasing values and mission alignment.
