ABSTRACT
While waiting to land your first client, one of the least expensive and most effective marketing strategies you can employ is to systematically get out there and meet your fellow wedding vendors. Meeting vendors is a valuable exercise that will pay dividends for years to come. As you will learn, wedding professionals form a tight-knit community. The stationers know the calligraphers, the caterers know the rental companies and the photographers know the videographers. Ideally, all of these vendors will come to know you.
