ABSTRACT
Creativity and a creative process that involves an artistic inspiration and an aesthetic driving force, and is also frequently coupled with a cultural aspect, are commonly thought to underpin particular human pursuits, professions and sectors. Such creativity, especially its role in economic growth, employment creation and regional economic regeneration, is now commonly grouped under the broad umbrella of creative industries. It is different from the creativity, invention and discovery associated with scientific and technological insights. It is also distinct from a wider perspective of creativity as a precursor to entrepreneurial action (Dimov 2007, Kirzner 1979) where entrepreneurial creativity is ‘the generation and implementation of novel, appropriate ideas to establish a new venture’ (Amabile 1997: 20).
