chapter  6
43 Pages

Community, Consumerism, and the Media

CPSC, FTC, FDA, NHTSA, and SEC stand for, and discuss their regulatory responsibilities

6. Compare and contrast various types of warranties 7. Describe what makes a story newsworthy, including its coverage and

treatment 8. Define the following key terms (in order of appearance in the chapter):

community consumers implied warranty community relations consumerism product liability litigation community involvement consumer rights strict liability community involvement programs product liability newsworthy stories collaborative partnerships warranty advocacy advertisements customers express warranty

CASE

TASER International, Inc.: The “Shocking” Facts

“Tom Smith, President of TASER International . . . was happily re ecting on his successful trip to Europe where he presented his products to a national police force. . . . Worldwide, more than 16,000 law enforcement agencies in more than

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