ABSTRACT

Introduction The place of culture in economic development has progressively become a critical issue in the analysis of regional and urban competitiveness. In European countries, where traditional industries face competition from new developing countries, companies and policy makers increasingly regard culture and creativity as strategic resources to develop market distinction and value added. In this context, increasing literature has recently emphasized the importance of cultural resources in local production activities. In this chapter, we propose to address the general question of the commercial and territorial forms that culture takes when integrated in various types of economic activity.