People and houses
The study of where and how people want to live is of fundamental importance in understanding location. The total UK population is growing, but of equal effect is the changing age proﬁle and the move towards smaller households. This in turn leads to different demands on where people want to live, and, with growing car ownership and afﬂuence, greater power to back those demands. In common with most Western countries the population is steadily ageing and the proportion of those beyond working age increasing. This general trend is being exaggerated by the distortion to the birth rate caused by the Second World War. The bulge in births which occurred in the late 1940s reaches retirement age around 2010 and with it will come pressure on traditional retirement areas such as the coast and the South-West peninsula.