ABSTRACT

A certain bar will at first prove to be too weak to differentiate the domain of value from the field of non-value; this bar of implication (la barre d’implication logique formelle), that is to say, will not suffice. Therefore, Baudrillard will require a second, more solid bar of radical exclusion (la barre d’exclusion radicale). Even so, Baudrillard will need to straddle this strong bar so that he may develop critically and theoretically the concepts which it separates. The strong bar is not the power bar, although it is powerful. The strong bar is not an archetype. I am a little further along the bar at ‘Archie’s Place’ than Paul de Man was when he joked about archie debunker’s bowling shoes.