ABSTRACT
This chapter offers an empirical account of the mediascape of Japan’s globalization: the process of Japanese comics coming to Hong Kong and their effect on local comic culture in particular and Hong Kong society in general. We understand this process as a dialectic between human practice and social structure and between Japanese comics and Hong Kong society. Each of these mutually affects the others in such a way that two methodological implications follow. First, Japanese comics coming to Hong Kong should be regarded as a multifaceted historical process that takes into account not only the characteristics of Japanese comics but also the structure of the local comic industry in particular and the sociocultural endowments of Hong Kong in general. Second, as the first point suggests, a comprehensive study of such a process needs to begin in Japan.
