The nature of ecotourism
In this chapter the structure of the tourism industry is discussed, with more of a focus on attractions as fundamental components of the tourist experience. Both mass tourism and alternative tourism (AT) paradigms are introduced for the purpose of exploring the range of different approaches to tourism planning, development and management. As a form of AT, ecotourism is introduced and defi ned, and emphasis is placed on exploring ecotourism’s roots; that is, how ecotourism has evolved over time. Initial steps are taken towards differentiating ecotourism from other forms of tourism through a discussion on the introduction of key defi ning criteria. This discussion provides the necessary backdrop from which to examine more closely the ecotourist, in Chapter 2 .