ABSTRACT

Event management has become an industry in its own right, featuring specialist event companies and event managers. Events have been part of the history of all cultures across the world to celebrate landmarks in public and private life. They are staged at international, national and local levels, in the public, commercial and voluntary sectors. Events are of many kinds. The terms ‘major events’ and ‘special events’ have been used to describe a very wide range of festivals, ceremonies, celebrations, sports competitions, arts spectaculars, and trade and public exhibitions. ‘The field of special events is now so vast that it is impossible to provide a definition that includes all the varieties and shades of events’ (Allen et al., 2002).