ABSTRACT
This chapter explores the tensions underlying the Ordain Women movement in Mormon culture. The goal was to draw media attention to the event so that Latter-Day Saints (LDS) leaders would recognize that many Mormon women are not happy with their present status. About one hundred supporters participated in the lively, often emotional, meeting, which received national media attention and stimulated immediate online buzz in the widespread Mormon blogosphere. This shift in tactics demonstrates the virtue of virtual activism. The Internet creates not only a mechanism but also an environment where activism can thrive, especially in a religious culture such as Mormonism. The most popular Mormon feminist blog is Feminist Mormon Housewives, started by Lisa Butterworth. The Internet has created a new sensibility among younger Mormons, who expect the right to express their opinions online, even when they also express apprehension about what this means for their LDS membership.
