ABSTRACT
Understanding the ecology of particular places can contribute to environmentally sound knowledge and practice (Billick and Price; Beatley and Manning); still, knowledge of place is largely “a construct of our symbol systems,” mediated by language (Burke 4). By analyzing representations of specific places, rhetorical scholars can illuminate the social, political, and economic dynamics that construct and inform particular ecologies of place. In this chapter, I analyze how farm places are represented on My American Farm, an interactive website sponsored by the American Farm Bureau Foundation for Agriculture.
