ABSTRACT

Traditional strategic-planning approaches, steeped in the customs of the technical-rational scientifi c school of thought, emphasize some variation of the familiar, classic six-step model of decision making:

Analyze the problem ⇓

List alternatives ⇓

Evaluate alternatives against a set of criteria ⇓

Weight each criterion ⇓

Rate each option on each criterion ⇓

Sum it up-Compare-Voila!