ABSTRACT

This conclusion presents some closing thoughts on the concepts discussed in the preceding chapters of this book. The book discusses how a basic narrative of Fiberline was constructed. It also discusses how Fiberline's use of narratives influenced the services that were yielded from the company's resources during its start-up phase. The book explains how Fiberline started focusing on sales to counter a difficult situation in which its existence was threatened when sales didn't pick up in the hands of the distributor. It explains Fiberline's financing behavior through the first half of the 1980s, when the company experienced many difficulties securing capital: seeking to exploit what resources they already had to the fullest and balancing the risk in supplying external capital. The book discusses how Fiberline's use of narratives influenced the company's choices concerning market focus.