ABSTRACT

ABSTRACT: Based on the research in three emergencies (pandemic influenza, subway terrorist scenario and torrential rain) from 2009 to 2012, a comparative study of Beijing municipal residents’ risk communication and perception has been carried out with structured questionnaires and found that: (1) In terms of risk communication, Beijing residents’ main accesses to risk information are similar while their understanding of risk information are significantly different, which resulted in different reaction to emergencies; (2) In terms of accesses to internet, the New Media, especially social network media like micro-blog and QQ are playing an important role in emergency information release; (3) In terms of risk perception, society as a whole would learn from the emergency happened before and public would have more rational risk perception, meanwhile risk perception inclined to be polarized when citizens are poor educated and informed. (4) Risk perceptions vary with the urbanization of environment and society.