ABSTRACT
Who is the “consumer”? Some say he is Mr. Everybody, and therefore entitled to all power and consideration. Others say that, being Mr. Everybody, he is also Mr. Nobody, and can be safely left out of account. In other words, some social theorists, as we saw in the second chapter, base their economic scheme on the consumer, on the ground that all production is directed to the satisfaction of needs, and that needs are everybody’s lot; while others base their scheme on the producer, on the ground that all production is the result of service, and that with responsibilities and active functions should go power and control.
