“You don’t launch a marketing campaign in August”: The Bush Administration and the public before and after the Iraq invasion

doi:10.4324/9780203849279-22

Chapter

“You don’t launch a marketing campaign in August”: The Bush Administration and the public before and after the Iraq invasion

ABSTRACT

On August 26 2002, Vice President Dick Cheney stood at a podium in Nashville, Tennessee, and told the 103rd Convention of the Veterans of Foreign Wars: “We now know that Saddam has resumed his eﬀorts to acquire nuclear weapons.”1