ABSTRACT
https://s3-euw1-ap-pe-df-pch-content-public-p.s3.eu-west-1.amazonaws.com/9780203850626/2d411f73-7a33-4cbd-abe0-e61b9c5a5de6/content/inline_1_B.tif" xmlns:xlink="https://www.w3.org/1999/xlink"/> A new management vocabulary is gaining currency among farsighted corporate leaders. This new lexicon includes such words and phrases as Globalism, Sustainable Growth, Stakeholders, Continuous Innovation, Corporate Culture, Ethics, and Values-Based Leadership. While those words may appear random and unrelated, when the dots between them are connected they constitute a coherent challenge to the business community: Leaders of global corporations must learn how to create socially and economically sustainable corporate cultures.
