ABSTRACT
In his 1915 book, Hausbau in Kolonie und Übersee (House-Building in the Colonies and Abroad), Konrad Loens argued forcefully for settlers, administrators, and businessmen to consider aesthetic beauty during their building activities in the colonies:
One can build more functionally with the available means without shortchanging a sense of beauty, and one has at hand [the ability] to achieve built works that are sound in terms of health and a joy for the viewer, through the appropriate application of building materials.1
