chapter  10
24 Pages

Strategic Management in Profit and Not-for-Profit Organizations

The key to success for any organization is to have a comprehensive strategic plan. Such a plan should be carefully designed so that all forms of management are directly involved. Systematic strategic planning should develop a proactive culture that increases the probability of developing strategic thinking among the key decision makers. In this chapter, the strategic management process in both profit and not-for-profit organizations is reviewed and compared.