ABSTRACT
As Robert Darnton (1984) observes, it is continually surprising how different people are from each other – and especially from ourselves. With the post-modern influence on the social sciences, ‘difference’ has come to be a key theoretical category (Derrida 1978, Deleuze and Guattari 1987, Fabian 1983, Rosaldo 1989, Appadurai 1996). Yet, even for social scientists, ever on the watch against ethnocentrism, it is often difficult to realize how deep our differences go.
