ABSTRACT
This book continues in the vein of recent texts in the innovative and unusual book series ‘Working in Asia’ by developing in some fresh ways the original purpose and conceptualisation of the series. The intention of the series was to provide accessible, easy to read and useful books written by experts, many local, which gave ‘voice’ especially to local managers within organisations, such as via illustrative case studies or vignettes, to examine and illustrate the changing practice and ‘face’ of management in Asia. These aims and format in turn require a commensurate down-playing of the type of content commonly found in research monographs. Given the ongoing widespread interest in Asia the time is ripe for books using such a focus and format.
