ABSTRACT
Cultural homogenization and social diversification are two processes that have taken place simultaneously in the world during the last several decades. These processes have been facilitated and complemented by the media. Along with highways and mass transportation, the media has been a significant vehicle into modern life for people in remote, rural areas. Through a case study, this book will consider how Hopi Indians see the media, and how they construct their identity in the mediated world. In addition, this study will cast light on the problems of improving communication between social and political minorities and majorities.
