ABSTRACT

Setting the compass 16

Case studies: limits and fits 18

Analysing to some purpose 19

Symbols, significance and meaning 19

Looking for significance 20

A straight communication model 22

Predicting the future 23

Audiences and types of communication 24

Thinking about audiences 26

Photographs tell stories 27

Context affects content 28

Where we are 30

Setting the compass

The first chapter of this book draws attention to some of the factors behind the recent development of communication studies, introduces some basic communication terms, and initiates some practices. Chapter 2 introduces casestudy material, some communication principles, and methods for learning from your practice.