chapter  18
Mobile TV and Multimedia Services Worldwide
Pages 20

The rollout of mobile TV has defi ed almost all the projections that predicted a certain degree of uniformity or predictive behavior as has been witnessed in other broadcast or mobile services. Services in every country seem to have their own character, usage patterns, and content types. These patterns give an insight into mobile TV that no other studies based on mathematical models can provide. This is also the reason for this chapter in the book.