ABSTRACT
In earlier editions of the book, this chapter included discussions of documentaries, large-format (IMAX) films, and direct-to-various ancillaries. There wasn’t enough data to create financials for those formats. In 2004, I felt there was enough worldwide information
It’s still the Wild West —LOGAN MULVEY, CEO, GODIGITAL
for docs to move them to move them to Chapter 5 . In 2009, I began to formulate a method for doing business plan for large format films. For this edition, I have given those two formats their own chapter (12) along with animated films, so that I could give you a fuller explanation of how their financials differ from the standard formula in Chapter 11 .
