ABSTRACT
Two entertainment industries-feature films and videogames-relate to the traditional electronic media industry (broadcast, cable, satellite), but in slightly different ways. Both compete for audience attention, and both can be viewed on a television set. Feature films have a business model that primarily seeks direct audience support through the box office, pay-per-view, premium channels on cable and satellite, and DVD sales. Videogames have depended upon direct sales to the audience and have grown to the point where it is a $20 billion per year industry (including videogames for both portable and console hardware).
