ABSTRACT

This work provides an overview of the Disney organization, in particular the theme parks and their significance for contemporary culture. The author examines topics such as Walt Disney's life and how his biography has been constructed, the Disney Company in the years after his death and various writings about the Disney theme parks. He raises important issues about the parks such as: whether they are harbringers of postmodernism; the significance of consumption at the parks; and the representation of past and future. The discussion of theme parks links with the presentation of Disney's biography and his organization by showing how central economic and business considerations have been in their development and how the significance of these considerations is typically marginalized in order to place an emphasis on fantasy and magic.

part |2 pages

Part I Disney and his Organization

chapter 1|24 pages

1THE LIFE OF WALT DISNEY

chapter 2|21 pages

2DISNEY AFTER WALT

part |2 pages

Part II The Disney Theme Parks

chapter 3|14 pages

3BACKGROUND TO THE DISNEY THEME PARKS

chapter 4|14 pages

4A FAMILY PILGRIMAGE

chapter 5|22 pages

5CONTROL AND PREDICTABILITY

chapter 7|14 pages

7CONSUMING THE CORPORATION

chapter 9|9 pages

9THE BUSINESS OF FANTASY