ABSTRACT
As the year 2000 ended, several e-businesses, even pure-plays, began to turn the corner toward profitability. For example, Boston Consulting Group research in early 2000 indicated that about one-third o f pure-play e-tailers that have been selling online for a year or more are now making money. And guess what, many of these stockholder-pleasing e-businesses are crediting their investment in a stable, scalable IT infrastructure (not marketing or branding or pretty pictures) for the glad tidings.
