ABSTRACT
Any general management book can give you the basics of strategic planning, logistics, and more. But how do you apply that knowledge to a company that requires not only sound business practices but also sound science to succeed? And how do you deal with globalized competition, a fluctuating world economy, and growing pressure from environmental groups and government regulators? Revised and updated throughout, Strategic Management for the Plastics Industry: Dealing with Globalization and Sustainability, Second Edition continues to combine coverage of management best practices with coverage of issues specific to the plastics industry.
