ABSTRACT
Chapter 1 outlined many trends in business, applications, and technology. As part of your planning effort, it is now time to make sure that your management understands these industry trends and to discuss the impact these trends have on your business, customers, and industry. The following questions can help analyze how business trends impact your company:
Has the organization experienced a shift from a cost reduction strategy to a business growth strategy? Should this shift have occurred? Does the company have the proper balance of cost reduction and business growth to be successful?
