ABSTRACT

The main goal of this work was to verify the general visual search theoretical models involving the stage of pre attentive processing in the human-computer interaction domain. In the eye tracking experiments, the participants performed three different types of visual search tasks: simple hyperlink search, tabulated data search, and a search for a specific icon in different types of graphical toolbars. The obtained results indicate that the subjects employed two distinct general strategies for finding the target in the experimental tasks.