ABSTRACT
Management theories ascribe a signicant role to the strategic activity of managers. Management, planning, and strategic thinking have been extensively developed. These areas of managerial activity come as a response to the growing challenges in the contemporary world. An individual must be capable of dealing with a high degree of complexity, dynamism, and insecurity in the personal and corporate environment. The radical technological advancement characteristic of the information age, information instantly becoming outdated, dynamism of social changes, and globalization processes constantly raise the degree of insecurity and unpredictability. Thus, in current times, there is a growing signicance of strategic thinking in the context of economic, political, and managerial activity, or any other forms of purposive behavior. An increasing number of situations and problems require new conditions of functioning and more advanced skills. People must acquire and use new competencies such as considering and integrating various items of information, predicting consequences, and planning alternative scenarios. This means that people’s competencies and knowledge are a key potential within the organization (Kaplan and Norton 2002).
