ABSTRACT
Toward Better Design for Older Adults Why design for older adults? There are many reasons. Clearly, more and more consumers and users of technology are joining the ranks of “older adult.” Such a change in demographics brings with it important changes in the demands for products and services. Addressing those demands is not just the role of technology; but more important we would argue, the role of those who determine how the technology should function. That is, designers hold the key, in many instances, to not only increasing the market share for a given product, but also increasing the quality of older adults’ lives.
