chapter  1
8 Pages

The practice

It is important to appreciate and understand that for a new patient, or for that matter any visitor, the external approach, the entrance, the appearance and atmosphere of the reception and waiting area, all contribute to create the first and lasting impression of your practice. The whole environment should be appealing to the eye and give the impression of being bright, clean and airy. Whether you prefer modern contemporary or older period style is your personal taste, but the overriding principle still holds, keep it bright and light.