ABSTRACT
The tragic wars in the territory of the former Yugoslavia in the 1990s took the international community by surprise. They shocked the international public with their ferocity, intensity and brutality. Although the images on TV appeared distant, these wars were happening in Europe, on “our doorsteps” at a time of optimism when the “Cold War” and bipolar division of the world ended. Media coverage of the “Yugoslav crisis” not only shaped the reaction of the public, but also conditioned the reactions of the international community and its key players.
